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Check out our Frequently Asked Questions below. If you have additional questions, feel free to reach out to a member of our team and someone will be in contact with you shortly!

Where is Farm Wisconsin located?

The Farm Wisconsin Discovery Center is located in northeast Wisconsin, in southern Manitowoc County. The facility can be seen on the west side of Interstate-43, and is just a short drive after exiting on to County Road C (Exit 144).

Physical address: 7001 Gass Lake Road, Manitowoc, WI 54220

How much is admission?

Admission to the Farm Wisconsin Discovery Center is:

  • Adults - $16
  • Youth (3-18) - $10
  • Ages 2 and under – Free
  • Seniors (62+) - $14
  • Groups of 15 or more - $12 per person, registration required
  • School Groups - $6 for each student, registration required

General public admission includes: 10,000 square-foot interactive exhibit experience, virtual tour of a modern dairy farm, and the Land O'Lakes Birthing Barn.

Admission is not required to visit the Wisconsin Café, Farm House Store, or Ice Cream Acres.

Is Farm Wisconsin open all year long?

Farm Wisconsin has seasonal hours. For the most up-to-date information, please see our Current Hours.
We are also open by appointment for groups of 25 or more.

Is there a tour of a local farm?

Many Wisconsin farms are family-owned and passed down for generations. You will have a chance to virtually tour a local dairy farm to learn about the rich Wisconsin history and how today's farms are using the best practices in the agricultural industry. 

Why is a birthing barn included in the center?

The Land O'Lakes Birthing Barn is included as part of the Farm Wisconsin Discovery Center experience to give visitors a chance to see, firsthand, the miracle of birth.

On average, one calf is born every other day that the discovery center is open.

How is Lakeshore Technical College connected to Farm Wisconsin?

The LTC School of Agriculture is located adjacent to Farm Wisconsin Discovery Center at 7003 Gass Lake Road.  The school serves as the home to LTC’s agriculture education programs including Dairy Herd Management, Agribusiness Science & Technology, and Agriculture Technician in addition to focused, short-term certificate programs. LTC currently leases the School of Agriculture land from Farm Wisconsin and the two organizations look forward to expanded collaboration in the future. LTC was an important partner during the development of the played an important role in the establishment of the Farm Wisconsin Discovery Center, by providing support services to the Farm Wisconsin staff while the facility was being constructed. Apart from its lease payment, LTC does not provide funding or other financial support to Farm Wisconsin.

Why did Farm Wisconsin take on this significant project?

Agriculture is a very important part of the State of Wisconsin’s economy and culture, yet there was no agricultural education center located in the state. Today, most people are several generations removed from farming. With less than 2% of the population producing food for the other 98%, many Americans do not know where their food actually comes from, or how it is produced. Currently many people want to know more about the food they are consuming. While most have a vague understanding of the origin of their food, the enormous role of the agriculture industry in their lives is a mystery to many Americans.

With these facts in mind, the Farm Wisconsin Discovery Center was a vision for over eight years. Through their countless hours of research, exploration, fundraising and planning, a dedicated group of volunteers and, later, a small staff have been able to make this project a reality. Farm Wisconsin answers the question, “Where does my food come from?” Showcasing Wisconsin’s family farms, other agricultural producers, and processors, Farm Wisconsin presents the complex and inspiring story of farmers’ commitment to provide food, fuel, and fiber: safely, humanely, sustainably.

How were the exhibits determined?

The exhibits address six main themes:

  • Wisconsin – America’s Dairyland
  • Wisconsin’s Diverse Agriculture – From Alfalfa to Zucchini
  • Feeding Your Family – Field to Fork
  • Common Ground – Balancing Farming and the Environment
  • Advances in Food Production – The Cutting Edge
  • Agri-“Culture” – How are YOU Connected?

The exhibit committee, made up of individuals from many backgrounds in agriculture, came together under the leadership of the Director of Education and Programming to develop exhibits featured under each main theme. Creation and construction of the exhibits was undertaken by Split Rock Studios, Arden Hills, MN.

Was an economic development study done on the project?

Economic Development Partners, LLC completed an economic development study on this project. The Farm Wisconsin Discovery Center was evaluated on three criteria:

  • Is the development and construction of a Center in Manitowoc County cost effective to build, operate and sustain?
  • Will the Center be able to financially sustain its operations through positive cash flow and diversified streams of income?
  • What are the feasibility conclusions and recommendations?

The economic development study found that the design, development and construction of the Center would be feasible and cost effective based on the revenue sources and funding sources available for the project. A large part of the cash flow will accrue from admissions, events, café and catering sales, facility rentals, and gift shop sales.

The Center’s location was found to provide an excellent opportunity to pull I-43 traffic traveling to-and-from Door County, Lambeau Field and the Fox Valley.

How was this project funded?

The Farm Wisconsin Discovery Center is being partially funded through a $5 million non-state agency grant. The remaining $8 million is being raised through corporate and individual donors. Limited exhibit naming opportunities remain, and other recognition opportunities are widely available.

What was the overall cost to build the center?

The overall cost to build the Farm Wisconsin Discovery Center is $13 million.